Avalon Advanced Materials Inc

Avalon Rare Metals Inc. (TSE:AVL) (OTCQX:AVARF) is pleased to announce that it has engaged SNC-Lavalin Group Inc. (TSE:SNC) to complete a scoping study for the construction of a rare earth separation plant in North America. This study will provide Avalon with an estimate of capital and operating costs, as well as identify specific criteria for site selection. The study is scheduled for completion by September 30, 2010.

Avalon Rare Metals Inc. (the "Company" or "Avalon") (TSE:AVL) (OTCQX:AVARF) announced today that it will reduce the exercise price of its outstanding common share purchase warrants (the "Warrants") from CA$3.00 to CA$2.51 per share for a 30-day period beginning on September 1, 2010 and extending until 5:00 pm Eastern Daylight Time ("EDT") on September 30, 2010. The Company will also send a notice to warrantholders advising them of this reduced exercise price period.

Avalon Rare Metals Inc. (TSE:AVL) (PINK:AVARF) is pleased to announce the engagement of Roth Capital Partners LLC ("ROTH") as its new Principal American Liaison ("PAL") for regulatory matters related to the Company's listing on the OTCQX International market in New York and exclusive OTCQX advisor for marketing the Company to U.S. investors. The Company has also retained Mr. Ron Malashewski, P.Eng. (Cliff Lake Capital) of Kenora, Ontario as a new full-time Investor Relations consultant.

Avalon Rare Metals Inc. (TSE:AVL) (PINK:AVARF) ("Avalon"), Foraco Canada Ltd ("Foraco") and the Mine Training Society ("MTS") are pleased to announce the successful completion of the Ontario Common Core Certification by Mr. Darren Rabesca, a proud member of the Tli Cho First Nation, Wha Ti, Northwest Territories.

Avalon Rare Metals Inc. (TSE:AVL)(OTCQX:AVARF) ("Avalon" or the "Company") is pleased to announce all the remaining assay results from its 2010 winter drill program on the Nechalacho rare earth elements ("REE") deposit Thor Lake, Northwest Territories, Canada.

Avalon Rare Metals Inc. (TSE:AVL) (OTCQX:AVARF) is pleased to announce today the addition of the following two new senior staff members to assist the Company in advancing its Nechalacho rare earth element ("REE") deposit, Thor Lake, NWT through development to production.

Avalon Rare Metals Inc. (TSE:AVL) (OTCQX:AVARF) is pleased to announce the results of a positive Prefeasibility Study ("PFS") on the Nechalacho Rare Earth Elements ("REE") deposit, Thor Lake NWT, Canada (the "Project"). The PFS was completed by independent consultants Scott Wilson Roscoe Postle Associates Inc. ("Scott Wilson RPA"). The results demonstrate with a high degree of confidence that the project development model as presently conceived is technically feasible and will provide satisfactory returns on invested capital with acceptable risk. The complete report will be posted on SEDAR by no later than July 29, 2010.

In this Industry Bulletin, Avalon Rare Metals Inc. (TSE:AVL) (OTCQX:AVARF) brings to your attention a recent broadcast of a news segment about the Rare Earth Elements ("REE") on PBS NewsHour, originally aired on June 14, 2010. On this informative broadcast, correspondent Kira Kay reports on all the key supply / demand issues around the REE and includes film footage from a visit to Avalon's Thor Lake project site last winter.

Avalon Rare Metals Inc. (TSE:AVL) (OTCQX:AVARF) is pleased to announce the results of a revised 43-101-compliant resource estimate for the Nechalacho Rare Earth Element ("REE") deposit, Thor Lake, Northwest Territories, Canada. The revised resource estimate was prepared by independent consultant Scott Wilson Roscoe Postle Associates Inc. ("Scott Wilson RPA"), as part of the Prefeasibility Study ("PFS"), that it is preparing for the Company. The PFS is nearing completion and the results of the economic analysis will be disclosed within the next two weeks.

In this Industry Bulletin, Avalon Rare Metals Limited (TSE:AVL) (OTCQX:AVARF) bring to your attention a recent broadcast of a documentary about the Rare Earth Elements ("REE") on the popular BBC Radio 4 program Costing the Earth. On this informative broadcast, the importance of the rare earths to green technology is described by reporter Tom Heap while exploring for solutions to the looming REE supply crisis.