Story-I Ltd Stock Market Press Releases and Company Profile
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Sydney, Nov 13, 2015 AEST (ABN Newswire) - Storyi Ltd (googlechartASX:SRY) Director Michael Pixley speaks with Tim Mckinnon on the Asian expansion for the consumer and enterprise products and services offered by Storyi.

Briefly, the company strategy covers the following key areas:

New stores

- Solid pipeline of 4 new store openings in Indonesia in FY2016

- Story-I will continue its disciplined approach to selecting new stores based on location and demographics

- Target of 7 stores across Indonesia, Vietnam and Myanmar

Economies of scale

- Attain Apple premium reseller status delivering more favourable pricing terms

Expansion of sales channels

- Appointed as resellers at the retail and enterprise level for Citrix

- Supplying products to schools and universities implementing eLearning programs

- Enterprise solutions for domestic SMEs and multi-national corporations with service & maintenance contracts

- Negotiating distribution rights for well known branded accessories across Indonesia, Vietnam and Myanmar

Platform

- Online sales platform and E-commerce expansion

- Expansion of mobile kiosks with products & device maintenance and service

Acquisitions

- Continually review acquisition targets that are consistent with our strategy of accretive bolt-on acquisitions that add scale to our existing business

To view the video interview, please visit:
http://www.abnnewswire.net/press/en/81530/storyi


About Story-I Ltd

Story-i LtdStory-i Ltd (ASX:SRY);  Singapore incorporated Story-I Pte Ltd operates 14 Apple and related stores in Indonesia through its 95% owned subsidiary PT Inetindo Infocom. The Indonesian operations are structured with Story-i branded stores retailing Apple products and accessories, iConnect retailing Samsung and Lenovo phones, computers and lifestyle accessories, and GeekZone providing software, equipment servicing and apps.

Story-i is an Apple Authorised Reseller and GeekZone is an Apple Authorised Service Provider, both located in Indonesia. Story-i is leveraged to the strongly growing affluent consumer population in Indonesia. This demographic shift and the well documented propensity towards mobile phones, personal computers and associated lifestyle accessories underpins the strong demand for Story-i's products. Story-i is following an aggressive growth strategy by organically growing store locations strongly while at the same time greatly extending its consumer reach with its recently launched online and application strategy.

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Contact

Story-I Ltd
T: +6221 52905160
E: info@story-i.com
WWW: www.story-i.com


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