Sydney, Nov 22, 2006 AEST (ABN Newswire) - World Television Australia and Asia Business News (ABN Newswire) have agreed a partnership that will allow World Television to deliver its clients multimedia events across ABN's distribution network, while allowing ABN to offer multimedia communications services to its clients.
Launching this service at the Australasian Investor Relations Association's annual awards, World Television Australia and ABN Newswire are showcasing to the Investor Relations professionals of the top Australian companies how to strengthen their brand while communicating with investors.
ABN's extensive network means World Television Australia's clients will now be able to deliver their multimedia events to more than 70 countries, 1,700 websites and a large number of professionals across Asia-Pacific via the ABN network in English, Chinese, Japanese and Korean. Multimedia releases will also be syndicated on ABN Newswire's internet portal, giving over 10,000 registered broadcast, print, radio and online journalists access to company news and information.
This agreement is part of World Television Australia's commitment to finding new and proven ways of optimising distribution to key audiences throughout the Asia-Pacific region.
"We are delighted to have formed this partnership with ABN Newswire. The decision to join forces reflects not only our success in the IP communications business but ABN's drive to improve the services it offers to its clients," said World Television Australia's managing director, Steve Kruize.
ABN clients will be able to benefit from World Television's digital communications services which include the Electronic Press Kit (EPK), which combines text, video, audio, photos, logos, images and related material on one platform that is distributed in HTML format to targeted audiences.
"This is a 'New Era' in corporate communications, where a single multipurpose release can satisfy investors, analysts, news desks and media rooms in a compact distribution format for both IR and PR" said Tim McKinnon, CEO of ABN Newswire "This partnership allows us to explore joint opportunities to leverage our individual expertise to provide additional services to organisations throughout the Asia-Pacific region," he added.
This new partnership demonstrates to the Australian and Asian corporate sector the value that can be added by distributing information to the investment community via electronic media in text, audio and video formats.
About World Television
Founded in 1991, World Television is a global leader in television and IPTV communications for companies, governments and international organisations, delivering solutions that communicate their messages effectively in today's global environment. The company combines its creative production skills with the latest technology to target external and internal audiences.
In 2005 over 10,000 webcasting, multimedia and broadcast projects were delivered in 35 countries, on 5 continents, in 15 languages.
World Television is London Stock Exchange (AIM) listed and headquartered in London, with offices in Zurich, Geneva, Stockholm, Madrid, Frankfurt, Sydney and Nelson. The company employs over 80 people.
Television and multimedia solutions help World Television's clients to motivate employees, excite customers, inform investors and manage a crisis.
http://www.world-television.com
About ABN Newswire
ABN Newswire is a leading communications technology company, and electronically publishes and distributes corporate and financial video, news and information from publicly listed companies directly to investors and financial media outlets worldwide in multiple languages through a professional database network and financial news distribution platform.
Access ABN Newswire on Bloomberg: {ABZN -go-}
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