Social Reality, Inc.

(NetworkNewsWire) Social Reality, Inc. (NASDAQ:SRAX) is an internet advertising firm that sees opportunity in the worldwide real-time bidding (RTB) market, which is expected to grow to $42 billion by 2018, according to a study by ReportsnReports.com.

(NetworkNewsWire) Any business today knows that, in order to thrive and build a customer base, it needs to develop strong digital marketing awareness and communicate with its target audience virtually in real-time via social media and across any other digital channels. Nowadays, advertising alone is no longer enough. With customers becoming increasingly savvy and competition being tougher than ever, businesses have to look for new, unique ways to stay relevant and improve their digital performance. With the help of Social Reality, Inc. (NASDAQ:SRAX), a leading Internet advertising company offering a wide range of tools to automate the digital advertising market, any business can now access innovative ad technology to strengthen its digital competitive edge.

(NetworkNewsWire) Internet advertising and platform technology company Social Reality, Inc. (NASDAQ:SRAX) yesterday released certain preliminary unaudited operating results for both the fourth quarter and full year of 2016.

(NetworkNewsWire) When Time, Inc. (NYSE:TIME) acquired Viant, a data-centric marketing company, last year, many observers wondered just how it planned on monetizing the 1 billion, plus, strong registered user database, but its recently announced plans to acquire Adelphic just filled in the gaps

(NetworkNewsWire) Internet advertising has now been around for decades, but still growing behind this common trend is the world of automated digital advertising. According to Forbes (http://nnw.fm/G7iLS), 96% of marketers reported that they used programmatic advertising in 2016. Advertisers now expect to make automatic, data-based decisions, buying from a virtually endless ad inventory. This is where Real-Time Bidding (RTB) comes in. To put it simply, RTB is digital advertising through open auction.

(NetworkNewsWire) Leading Internet advertising and platform technology company Social Reality, Inc. (NASDAQ:SRAX) this morning announced that it will be presenting at the NobleCon13 Annual Investor Conference, which is set to take place January 30-31 at the Boca Raton Resort and Club in Boca Raton, Florida.

(NetworkNewsWire) The advertising industry has come a long way from the time of strictly vocal advertising. In antiquity, you paid someone to shout and tout your goods in the marketplace. While television, radio and print ads are of course commonplace, today's main and most lucrative marketplace is online.

(NetworkNewsWire) Social Reality (NASDAQ:SRAX), an Internet advertising company focused on the automation of digital advertising, designed its innovative ad exchange platform to cater to the specific needs of the health care industry, representing a powerful move that has the potential to change the landscape of health care provider ad targeting.

Early Wednesday, Social Reality, Inc. (NASDAQ:SRAX), an Internet advertising and platform technology company focused on the development and commercialization of tools to automate the digital advertising market, announced its entry into a securities purchase agreement that's expected to generate gross proceeds of $4 million. These proceeds, derived from a collection of fundamental institutional investors, will be used to satisfy the company's outstanding notes stemming from its financing agreement with Victory Park Management, LLC, as well as its senior secured debt. The offering was scheduled to close on or about January 4, 2017, subject to customary closing conditions.

Social Reality, Inc. (NASDAQ:SRAX) is an Internet advertising company focused on providing tools that automate the digital advertising market. The company has developed three core platforms to deliver a complete set of marketing tools and services that create new and measurable opportunities for brands, agencies and publishers to target, reach and monetize their audiences.